Calling all Umbilical Cords
The pregnant yogini next to the bus isn't contemplating nirvana, she's debating whether or not to contribute the umbilical cord to stave off hidden genetic time bombs that have been passed down in her family for generations. As I posted earlier, this advertisement for LifeCell on the side of the road in Chennai is part of a massive umbilical cord harvesting push by biotech companies across India. The text of the ad reads:
"Celebrate peace of mind. For your baby, your family and you. Bank your new born's Umbilical Cord Stem Cells at Birth. Secure the future of your child and your family."
(A Bodyhack original)
Labels: Open Source Investigation
posted by Scott Carney @ 9:01 AM
1 comments
1 Comments:
I saw this ad (a big one) in a major magazine...think it was either Times of India, or Outlook. I thought the pious pose was a weird contrast...sort of adds the zeal of dharmic religious duty.
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